--- title: Sales Training description: Marketing and sales basics, tools for lead generation and prospect management, practical sales skills, market and buyer insights, prospects, opportunities. --- # SALES TRAINING ## How can we be of service? ### Below is a short form for you to fill in! 😊 ![Adopting practical skills in sales and marketing.](https://sales.co-mantis.com/hubfs/Sales%20Training.png "Adopting practical skills in sales and marketing.") #### Marketing And Sales Basics Understanding the essence of marketing and sales for the purpose of building a business strategy. Master the basics of marketing and sales to accelerate your business velocity. #### Sales Tools and Processes Exposure to a range of lead generation and sales management tools. Purpose and optimal use - explained. Approaches for customizable business strategy implementation are presented. #### Practical Sales Skills Navigating the end-to-end sales process from understanding the clients´ needs, through building rapport, to inspiring them to buy a solution. All that, supported by advanced digital tools. #### Market and Buyer Insights Exploring the imperatives and particularities of new markets. Defining the buyer persona. Adapting to the buyer behavior, expectations, and channel engagement. #### Lead Generation Tips and Tricks Practical tips and tricks around processes such as lead generation, lead nurturing, prospect development, opportunity development, and direct sales. #### Deal Negotiations Create your own negotiation style when closing deals. Learn how to plan and prepare for a closing call, how to listen actively, and how to be flexible in negotiations. CoMantis © 2026 ---